Have you heard of My Starbucks Idea? It is the part of the Starbucks website where you, the consumer, can offer ideas to Starbucks. This area of the website covers everything from new coffee drink ideas to adding a store in a particular neighborhood to technology ideas.
One of the more recent ideas to be implemented came from a Starbucks member who suggested an idea to be able to freeze Starbucks acounts for members on active duty in the military. As the author of the request said, “Sometimes when military PCS overseas or go on deployment we leave the US for 12+ months. It would be nice to come back home to the perks of the card we had when we get back.”
Well, the good news is… the Starbucks team read this request and listened. According to the information on the site:
Launching this idea is our way of saying to all U.S active military members, that not only do we value everything you do to ensure the safety of our country, but that we also sincerely value your loyalty to Starbucks.
If you are leaving for deployment, just send an email with the dates of your orders to firstname.lastname@example.org letting us know, and we will make a note in your account. Then when you return, send us another note to the same email address and we will ensure you keep your Gold status.