American Launches International Premium Economy

American Premium EconomyAmerican Airlines Premium Economy seats with bulkhead footrest extended. (PRNewsFoto/American Airlines)

 

American Airlines will begin  offering flyers a new choice by introducing Premium Economy on its international widebody fleet. Available in 2016, Premium Economy will offer a new class of service directly behind Business Class, providing an enhanced product offering compared to the Main Cabin.

The newly marketed cabin will offer:

  • more legroom
  • wider seats
  • personal on-demand
    entertainment
  • noise reducing headphones
  • priority check-in and boarding
  • checked baggage allowance
  • amenity kits
  • enhanced meal service
  • spirits, beer and wine

American will also add Premium Economy to all Boeing 777-300ERs, 777-200ERs, 787-8s and Airbus A330s over the next three years which will then feature First Class, Business Class, Premium Economy, Main Cabin Extra and Main Cabin. There are no plans for the 767’s to receive the new Premium Economy class seats.

American Airlines Premium Economy

Side view of the American Airlines Premium Economy seats. (PRNewsFoto/American Airlines)

According to the American Press Release:

Customers sitting in Premium Economy will enjoy a leather seat featuring 38 inches of pitch, personal on-demand entertainment systems, larger touchscreen monitors with access to movies, TV shows, music and games, and noise reducing headphones.

On the ground, customers will be able to check up to two bags free of charge and board earlier with priority boarding. In the air they will enjoy an enhanced meal service, access to global Wi-Fi connectivity, hours of on-demand entertainment, as well as complimentary wine, beer and spirits.

American Airlines Premium Economy Amenities

American Airlines Premium Economy Amenities

While the product itself looks quite interesting, this may not be be best of those who wish to redeem Systemwide Upgrades. According to the American Airlines policy:

If you’re traveling on most Business and Economy Class fares and an upgrade is available at the time of booking, you or anyone you choose will enjoy a confirmed upgrade to the next class of service.

With a reduction in the number of systemwides that American will  now be offering its Executive Platinum members from 8 to 4, this may end up being a huge blow to what was once one of the most lucrative remaining perks of the major airlines.

You can find more information at  aa.com/premiumeconomy, and if you would like an interactive look at the new premium economy product, explorethenewamerican.com/premiumeconomy.

What do you think? Will the new Premium Economy, while definitely a product enhancement, end up hurting frequent flyers?

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