It’s Raining Lobster Tails!

My eye almost popped when I saw this!

 

I just got back from Maui and I have been having a craving for shrimp, dreaming of fantastic seafood buffets at the hotel, but that did not happen.  Sometimes you have to do things yourself it you want it just right. So off to my local market, scouring the counters looking for a deal. The ads had jumbo gulf shrimp for $5/lb., what a deal.

I searched and searched but could not find the product. In the seafood case I saw 4 oz. lobster tails regular price $8.99 ea., sale price of $5.99 ea. or so I thought. Closer inspection to the label in the case showed that the sale price was actually $5.99/lb. .   The display sign is considered advertisement and the clerk was selling the item to other customers at the low price.  The display sign did not state limited quantities.

My eye almost popped when I saw this!

My eye almost popped when I saw this!

This means that the regular price equals $35.96/lb. a savings of  $29.97/lb.  In true form I purchased the entire remaining inventory.  They did not have much left because they were a hot seller.

What people tend to forget is the power of the consumer. Specifically, if a grocery store runs out of an item they are required under rules of the Federal Trade Commission to issue a rain check for the consumer to purchase a reasonable quantity of the item if there is no signage stating “limited quantities”.

The Florida Office of the Attorney General states, “Grocery stores are required to offer rain checks, unless the advertisement clearly states that “quantities are limited,” or unless the store can establish that advertised items were ordered in time for delivery and were in sufficient quantities to meet the public’s reasonably anticipated demand”.

Rain check for 40 lbs of lobster tails.

Rain check for 40 lbs of lobster tails.

After a brief period of standing up for my rights I was able to secure a rain check from the store manager for 40 lbs. of lobster tails at $5.99/lb.  I don’t think 40 lbs. is all that unreasonable, especially if you are having a party. Do you want to have a party?

Why am I bringing this up in a travel blog? The analogy to travel is clear to me. Airlines often have “sale” fares between certain cities. You may find a great airfare from point A to point B. After applying discount codes and travel vouchers you may be able to bring the airfare down to very low rates. Low enough to spend the weekend flying back and forth between the point just to earn miles and airline status.  And remember everything you fly is an opportunity to 1) get bumped on an over sold flight (negotiate for $700 instead of the $500 they are announcing on the speaker), 2) have them loose your luggage, even if it is an empty suitcase and earn compensation in the form of cash or travel vouchers.

The same principles can be applied to everyday life:

  1. Print out car wash coupons from one carwash and have your favorite carwash price match
  2. Buy Amex gift cards through Big Crumbs and get cash back, use the gift cards for ordinary purchases
  3. Get free Lowes 10% discount certs from the USPS and use them at Home Depot
  4. The opportunities are endless, and go beyond extreme couponing.

In summary, the principles we learned working our way around hotels, airlines and rental cars, don’t stop just there; they can be applied in every aspect of our lives. Working within the system that organizations give us is play by the rules. Remember: COMPENSATION!

Who is coming to dinner?

Jumbos shrimp and lobster curry with steamed basmati rice.

Jumbos shrimp and lobster curry with steamed basmati rice.

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Comments

“have them lose your luggage”

I understand bringing an empty suitcase for the sake of hoping they lose it and in result you get compensation, but the way you worded it suggests there is a surefire way to have them lose it.

When flying United about 10% of the time I get “lucky”.

You’re awesome. What are you going to do with all that lobster?

I have yet to see if they will honor the rain check, but it they do you can bet that I will be on a seafood diet. I am pretty sure I will be able to get them frozen.

Try to keep in mind that your “local market” may be run by your neighbor that just had to write you a “rain check” for $1,200. His employee, also your neighbor, made a mistake on the sign that just cost his boss $1,200, more than he makes in a week. Maybe he’s looking for a new job tomorrow.

Just because you can score a deal doesn’t mean you should.

To me, it feels a little different than working the airlines, banks, etc. In those games, we’re trying to scrape up some extra crumbs off the floor in the midst of billions of transactions through arbitrage of points, categories, miles etc. Even a “big score” for us is peanuts in the big picture for a multinational corporation’s daily operation. That’s why we can get away with it, and why I sleep fine at night.

You just ate a big chunk out of one local vendor’s profits because his employee made an error.

@ Rich
In this situation, the store VON’s, is owned by Safeway which is an international multi-billion dollar company. I just returned from Maui where they are the primary store in Lahina. Mayonnaise was $9 a bottle, milk over $7 a half gallon.

Also, just because I got a rain check does not mean that I actually redeemed the rain check, nor am I required to buy all 40 lbs of the product. The rain check only secures the price up to the volume stated. As for the store, the person who represented themselves as the manager took the price tag and threw it in the trash. If it were not for the picture I could not have proven the pricing. I know how to be reasonable and I can appreciate the “local” market situation which does not apply here. You do make a valid point.

The Von’s employees are unionized, I think they can take care of themselves.

You could just shop at your local Asian market and get lobster prices nearly that cheap every single day, without trying to “stick it to the man.” We have lobster usually once a week.

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