{"id":8646,"date":"2014-12-02T10:06:05","date_gmt":"2014-12-02T15:06:05","guid":{"rendered":"http:\/\/first2board.com\/verygoodpoints\/?p=8646"},"modified":"2014-12-02T10:16:11","modified_gmt":"2014-12-02T15:16:11","slug":"jetblue-flyingitforward","status":"publish","type":"post","link":"http:\/\/first2board.com\/verygoodpoints\/2014\/12\/02\/jetblue-flyingitforward\/","title":{"rendered":"JetBlue is #FlyingItForward"},"content":{"rendered":"

The following post is written by VeryGoodPoints contributor, Rachel Brean.<\/strong><\/em><\/p>\n

In the spirit of the holiday season, JetBlue has recently launched a “Flying\u00a0It Forward” campaign where they have asked individuals\u00a0\u201cIf you were given one flight to spread good where would you go?\u201d The individual is given a ticket to fly to where they feel they can make a difference. The first trip sent Tameka, a\u00a0Chicago community worker, to New York City to meet with the United Nations. There have been six trips since then with the most recent sending Jill from New Jersey to Southern California to spread awareness on ovarian cancer. The “flying it forward” comes into play because each person selected gets to choose who will travel next on Jet Blue’s dime.<\/p>\n

JetBlue, in partnership with their marketing agency\u00a0Mullen, based in Boston,\u00a0has been pumping a lot of energy into promoting Flying It Forward via social media. On JetBlue’s\u00a0website<\/a>, you can read about the travelers thus far and their causes. They have posted a\u00a0heartwarming video<\/a>\u00a0to YouTube showing the flights that has had\u00a01.6 million views so far. On Twitter, you can follow the fliers and post with the hashtag #FlyingItForward.\u00a0According to\u00a0Marty St. George,\u00a0JetBlue’s\u00a0senior vice president of commercial, “With Flying It Forward, we’re pulling the humanity and goodness that already exists to the forefront by making the sharing of these stories possible. It’s easy to say our mission is to inspire humanity, but it’s quite a feat to make that mission known and felt.”<\/p>\n